More and more parents are relying on electronic devices and apps to do everything from shopping to banking to keeping fit.
More schools are looking to technology like mobile apps to meet their needs.
Parents expect to interact with schools in the same way, from electronic newsletters to notices that the bus is running late. Parents want to provide absentee notices and permission slips and respond to events at the touch of a button. They want to order food, purchase uniforms and pay for school fees online, just as they do in every other aspect of their lives.
As a result, more schools are looking to technology like mobile apps to meet their needs. Once you have chosen an app for your school, you need to let parents and students know so they can start to use it.
Your communication should tell parents and students that your new app is available and ready to download, mention where they can access it, and highlight the ways in which it will be useful for them. Provide a link to app stores where parents and students can download the app right away.
With a smart approach, managing technological change in your school can be as simple as the solution itself.
It can seem challenging at first to introduce new technology across your school, but it is as simple as using your existing word of mouth, paper-based and electronic communication channels.
To help get you started we have put together some easy ways to promote your new app in schools.
- Send out a letter to parents and students.
- Let students know at your school assembly.
- Send an email with a link to the app, so parents and students can access it with a single click.
- Post a notice with a link to download the app on the front page of your website.
- Remind parents and students via social media.
It is as simple as using your existing word of mouth, paper-based and electronic communication channels.
Not only will posting about your mobile app on your website and social media advertise to your existing students and parents, it will advertise to a prospective parent or student that you are using the latest technology.
You can also send promotional material to all parents to let them know about the new app. A good service provider will be able to supply orientation packs or quick reference guides to distribute to parents and students to help get started.
With a smart approach, managing technological change in your school can be as simple as the solution itself.
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Learn how to really engage parents through our News, Alerts, Events, eSign forms and custom categories.
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